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Experiential Design n.

1. the design and development of physically interactive experiences for the use of art, advertising, education, and/or entertainment.

2. the use of interactive technology to develop unique experiences which promote brand recognition.

(also see) interactive, technology, user experience, installation, events, design, art, architecture, creative coding, physical computing, social media

Future Colossal Blog
We’re Speaking At EventTech 2015 in November

Join our CEO, Jake Lee-High, on November 2-4, 2015 at the Bellagio Las Vegas as he presents: The Event Marketer’s Guide to Using Immersive Technologies and From One-to-One-Many: Virtual Reality Experiences Designed for Social Media Effect.


Future Colossal will join more than 1,000 marketers from the most innovative marketing agencies and Fortune 1000 brands at the world’s only conference and exposition on the latest trends in connecting digital and live to amplify events. EventTech represents one of the most aggressive and creative conference properties for Event Marketer, and we’re honored two of our submissions were accepted.

The Event Marketer’s Guide to Using Immersive Technologies

Tuesday, November 3, 4:15 PM – 4:45 PM
Blurring the line between the real world and the digital one creates an immersive experience that consumers can’t seem to get enough of. Discover how virtual reality, augmented reality, projection mapping, digital storefronts and other in-demand brand immersion techniques have changed the way consumers interact with brands—and each other. Get a thorough overview of all the options on the market (and the horizon) and how you can take advantage of these technologies to make your next event more engaging and successful.

From One-to-One-Many: Virtual Reality Experiences Designed for Social Media Effect

Wednesday, November 4, 1:45 PM – 2:15 PM
Virtual Reality experiences are solo affairs by nature, so how do you take that one-on-one engagement and make it a social buzz-gen tool? In this session, you’ll learn the various ways you can imbed a social media strategy into your VR program. From promoting social interactions at live VR events, to using VR to extend the reach of a live event, to creating a social strategy around a solely virtual event, you’ll walk away with the insights and expertise you need to make your next VR experience one that’s easy to share.